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Tuna Brown Bag Content Strategy and Planning

Tuna Brown Bag Series: About Content Planning

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By Erin Ramczyk, Senior Content & Marketing Strategist Introduction Recently, Tuna Traffic relaunched our Brown Bag “lunch and learn” sessions once a month, to fulfill our internal mission of strengthening our well-formed teams. Lucky for you, we decided we couldn’t keep all the new content strategy and tactics to ourselves. Here is the latest installment of our Brown Bag series: Content […]

B2B content marketing micro-moments

B2B Content Marketing: Are You Overlooking Micro-Moments?

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What do your customers need from you during the buying process? What kinds of questions do they ask? Would you say that your B2B content marketing strategy anticipates the needs of your customers? Do your website and social media accounts answer their burning questions? These questions highlight the kind of information customers are searching for […]

Computational Photography | Tuna Traffic

Computational Photography: The New Mainstream

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We rely on our phones for everything, because really, is there anything they can’t do? Our phones have become our calendars, our GPS, credit cards, cameras, and everything in between. In fact, I went to a friend’s wedding where the professional photographer was replaced by 75 smartphones. The day was documented through the guests’ photos […]

What’s a Well-Formed Team? (And Why You Should Be Glad We Are One)

What’s a WFT? (And Why You Should Be Glad We Are One)

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First off, before you read any further, we want to assure you that we’re not swearing. We’re talking about WFTs, which here at Tuna Traffic, means Well-Formed Team™. (Get it? W-F-T, not whatever you initially thought we were talking about.) A Well-Formed Team is part and parcel of Scrum, the Agile methodology we use at […]

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How to Optimize A Youtube Video For SEO

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YouTube has come a long way from just being an epicenter of funny videos. It’s currently the second largest search engine, processes more than 3 billion searches a month and 100 hours of video are uploaded every minute. Yet the platform is an untapped traffic source. You’ve heard all about how important Search Engine Optimization […]