Google Analytics KPIs

The Top 5 Google Analytics KPIs You Need To Know

As your company’s marketing go-to, you’re already knee-deep in rolling out 2020 marketing objectives, putting muscle behind your web presence to hit high-level business goals. That’s a big job. Maybe you’re flying solo on this responsibility, or you’re trying to interpret reports sent from your marketing company. Or, perhaps you’re the CEO, attempting to make heads or tails out of a complex digital landscape. Everyone is telling you the web is important, that mobile is important, that traffic and analytics are important. But what should you really be paying attention to? Two things are for sure when it comes to…

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