Marketing
10 Things You Can Do Right Now to Improve Your Digital Marketing ROI
If you could give your business’ digital marketing strategy a grade, what would it be? Let’s face it, every organization has areas to improve and optimize. But with limited resources, why prioritize marketing? Consider this: only 29% of people want to talk to a salesperson to learn more about a product, while 62% will consult…
The Top 5 Ways to Boost Your Company’s Online Reputation Management
Online reputation management may be one of the most important actions your company can take in 2019 whether you are B2C or a B2B. People trusting word of mouth recommendations for purchasing decisions is a tale as old as time. But we now live in a world where consumers no longer have to know someone…
Tuna Brown Bag Series: About Content Planning
By Erin Ramczyk, Senior Content & Marketing Strategist Introduction Recently, Tuna Traffic relaunched our Brown Bag “lunch and learn” sessions once a month, to fulfill our internal mission of strengthening our well-formed teams. Lucky for you, we decided we couldn’t keep all the new content strategy and tactics to ourselves. Here is the latest installment of our Brown Bag series: Content…
The Power of Digital Marketing and Hype of Bird Box
When you think of marketing, you generally think of a cohesive message from a business to an audience — not the Netflix thriller Bird Box, however […]
8 Great Reasons to Celebrate Tuna’s 8th Birthday
It’s Tuna Traffic’s 8th birthday! From exciting growth and some incredible projects for clients to overhauling our space, adding new Tunas to our team, and more, we’ve got a lot to celebrate. Here are 8 things we’re celebrating, and while it may be OUR birthday, we’ve got some gifts for YOU! 1. It’s all about…
A Complete Guide to Google Ads
By Sammi Dittloff, Digital Marketing Specialist Skip to What You Want to Learn About Google Ads So, What’s a Google Ad? Why Use Google Ads? Bidding Strategies Ad Types So, How Do I Start Google Ads? Types of Search Ads A Word About Ad Extensions More Resources Get Your Free Digital Marketing Consultation! Introduction Recently,…
5 Ways to Knock Your B2B Content Marketing Out of the Park
As a savvy marketer, you may be aware that creating a B2B content marketing strategy is important. You may have even been encouraged to do things like start blogging and post on social media. But will doing these things really help your bottom line? The short answer? Yes. But not just any content will…
B2B Content Marketing: Are You Overlooking Micro-Moments?
What do your customers need from you during the buying process? What kinds of questions do they ask? Would you say that your B2B content marketing strategy anticipates the needs of your customers? Do your website and social media accounts answer their burning questions? These questions highlight the kind of information customers are searching for…
Discovery Workshops: Plan a Brilliant B2B Marketing Strategy for 2019
As 2018 winds down, your business is undoubtedly reflecting on how the year went and thinking about what’s next. How did your marketing efforts go and how do you know? What are your business goals in 2019? And how will your B2B marketing strategy drive these goals? At Tuna, our Discovery Workshops are flying off…
GDPR Compliance: What is It and Should I Be Worried About It?
GDPR compliance can be confusing, but Tuna Traffic is here to help you through it Unless you haven’t been reading your emails for the past couple months, you’ve probably heard something about GDPR compliance. You’ve at least noticed that basically every website you use is updating their privacy policies. So, what is the GDPR? Should…