Building Brand Equity: How Tuna Traffic Transformed PS Capital Partners’ Brand

Building Brand Equity – A Tuna Traffic Story. The Client: PS Capital Partners knows private equity. Principals Paul Stewart and Paul Sweeney, along with Vice President Mike Mack, have made a name for themselves in the Milwaukee area and throughout the midwest, building investments, driving strong portfolios, and making sound financial decisions. PS Capital Partners knew something else. They knew they were three really friendly, knowledgeable, down-to-earth, guys; passionate about connecting with their clients, building trusted partnerships, and growing long-term investment value. And, the PS Capital Partners brand and website didn’t represent them well…

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