Search Engine Optimization (SEO) is defined by the community on Wikipedia as: “The process of improving the visibility of a website or a web page in search enginesseo optimization and global hills via the “natural” or un-paid (“organic” or “algorithmic”) search results.” At Tuna Traffic we use our SEO process to connect your business with the right search queries.  The goal of our SEO program is to connect you with the customers that need your services or information.

To connect with the right customers you need to figure out where to apply your SEO effort. SEO becomes a game of strategy and tactics as you work your way towards higher targets that require more energy and effort to surmount while ensuring that these higher targets also mean greater ROI.


Saravanan Shanmugabaskaran (Sud) is Co-Founder and Director of Client Solutions for Tuna Traffic. What does this mean in a nutshell? It means Sud helps businesses get found. By masterfully combining the latest in web-based technology and SEO (search engine optimization), tactical data analysis, focused customer research and innovative web design, Sud creates engaging and effective web presences for businesses big and small. With 10 years of diverse IT experience creating business solutions for a variety of companies and services, Sud’s expertise lies in actively listening to his client’s needs and fostering a partnership that delivers strategic and successful, state-of-the-art products and services. His extensive IT background has earned him a spot as a requested speaker on numerous technology-based topics. Sud’s exceptional people skills and collaborative spirit provide an unmatched customer experience for Tuna’s clients. Plus, he’s sharp as a tack, quick-witted and fun to be around. We call that the Tuna Traffic Triple Threat.